What NOT to get your mother for Mother’s Day April 29, 2008
I’m not sure if we should file this idea under “very unique marketing” or “Oh My God”.
Today I received an email from my web hosting company, 1&1. The subject line was: “Looking for a unique way to show Mom you love her?” The headline: “Give Mom a Customized Website.” I’m not lying - here’s a screen capture to prove it. Besides, I couldn’t possibly make this up. I mean, yes, I’m in marketing, but my creativity does not extend this far.
And here’s a tip for all of you geeky men out there who are flocking to read my blog… do NOT get your Mom a website for Mother’s Day. She Does Not Want It. Trust me on this. I’m pretty darn geeky and even I do not want a website for Mother’s Day. Ever.

